Prompt engineering vs. prompt design: The UX perspective on AI personality
The article argues that prompt design — the UX-focused craft of shaping an AI agent’s personality and response style — is distinct from but complementary to technical prompt engineering. It provides a step-by-step guide to designing an agent persona (Pronto_Bot), practical tips for iterating and controlling outputs (constraints, parameters, safety), and examples of customized chatbots, while emphasizing collaboration between designers and engineers.